A visually impaired lecturer of information and communication technology with the University of Cross River State (UNICROSS), Prof. Jacob Agba, has charged broadcasters to tailor their messages to their target audience, if they are interested in creating effective broadcast programmes that will cause viewers to remain glued to their stations. Agba gave the charge while [ ]
Monday 8 December 2025
leadership - 21 days ago
Tailor Messages To Target Audience, Broadcasters Urged
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